New drive concepts and technologies such as connectivity not only affect car manufacturers but also dealers. Moving away from sprawling retail halls to an individualized customer experience in line with digitization and multi-channel distribution strategies creates challenges and greater complexity for dealers, but also chances and opportunities.
But also the “everyday” challenges, such as the sales, service and parts processes in the area of tension between efficiency and customer satisfaction, are still on the agenda.
From analysis to strategy and concept development to rollout, we accompany our customers throughout all project phases. Our industry expertise helps our clients build innovative formats and multi-channel strategies. By implementing a large part of our projects in practice, we also know the challenges and requirements at the various distribution levels and know what can be put into practice.
Our expertise is reflected in over 1,000 successfully completed projects in the field of automotive competence, many of which include pilot and rollout projects in the automotive trade and direct orders from dealers, e.g. on process optimization and management coaching as well as marketing topics.
„We understand the automotive trade, both in sales and after-sales. We know the challenges and opportunities at retail level, so we support both dealers and manufacturers in pilot and rollout projects on market and trade level.“
Dr. Thorsten Liebehenschel | Managing Director
- Regional market and competition analyses
- Location analyses
- Car dealership advice (cars / commercial vehicles)
- Strategic dealer development
- Distribution channel design (retail, online, mobile formats)
- Marketing concepts
- Succession planning
- Process development and optimization
- Leadership development / coaching
- Training, coaching and mentoring of sales staff
- Digital elements and future technologies
Further development of retail processes
Considering new sales initiatives and multi-channel requirements, we have further developed the retail processes of our customer with a focus on sales.
Professionalization of retail in Germany
Due to the professionalization of Retails in Germany, we were able to intensify market development and secure our market position.
Package pricing at After-Sales
We have developed a practical guide for monitoring competition and finding appropriate package prices for the dealers of a German automotive manufacturer.
As part of increasing fleet flexibility, we rederived the strategic orientation for a German automotive manufacturer.
Improvement of customer satisfaction
For the dealer network of a large German truck manufacturer, we have improved the customer satisfaction levels.
Piloting a new parts process at retail
We analyzed the success contribution and feasibility of new processes and prepared solution packages in a practice-oriented manner in a piloting project.